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Amanda McFarlane

Amanda McFarlance

Strategic Marketing

Amanda has worked within the IT and telecommunications industries for over 18 years.

Her focus ranges from advising and developing strategic marketing plans, product marketing, and developing marketing communications including PR, refinement and development of messages, marketing collateral, speaker executive speaker engagements and events.

While at Alcatel, Amanda managed and implemented the strategy for the re-launch of Alcatel’s IP product portfolio to all sales channels in Northern Europe and Scandinavia, this also involved the re-training of all Alcatel Sales Channels and the Direct Sales Force.

Amanda is married with a small son and lives in Wiltshire.